Strategic Relationship Management (SRM) provides the primary communication link between the organization and individual administrators, clinical leaders and physicians to identify issues and business opportunities. Providing a structure and process for administrators, clinical leaders and managers to engage physicians in their offices, and in clinical practice areas, SRM serves as a foundation for building:
· Strategic sessions to enhance skills, evaluate results and maintain momentum
· Data tracking and management
- Improved hospital/physician trust and loyalty
- Incremental revenue and market share
- Opportunities for hospital/nurse/physician partnerships
- Enhanced hospital/nurse/physician communication
- Issue identification and resolution at both practices and hospital facilities
- Operating efficiency and quality improvements
- An assessment of hospital, clinician and physician relations
- The development of SRM goals, strategies and tactical plans
- SRM training, coaching and scripting
- Implementation, including:
· Strategic sessions to enhance skills, evaluate results and maintain momentum
· Data tracking and management